Len Perez


Education


Software Skills


Other Skills


References


Contact


Work

L.inc
Freelance Designer. Sept. 1999 - Present
My personal freelance endeavor.

  • .Completely overhauled the website for:
    • Loislaw.com_a subscription-based law service. Which included content management, information architecture, wireframing, template development while adhearing to existing branding guidelines. via AIM Consulting's client, Wolters Kluwer
  • .Designed web banners, splash page and a flash application for:
    • American Family Insurance_an insurance company. via OgilvyOne
  • .Created websites for:
    • Andrew Dahl Photography_a photography website.
    • MLE.ltd_a small-sized clothing business.
    • iluvmydoc_a medical networking site.
  • .Redesigned websites for:
    • Associated Bank_a Midwestern Bank for a new business pitch. via Harp Interactive
    • North Shore School_an educational institution.
    • Willow Wood Preschool_an educational institution.
  • .Created logos for:
    • Jaunter_a library software company.
    • ProfitContact_a small-business contracting start-up.
    • PureMotion Chiropractic_a Chiropractic Doctor's office.
  • .Created a complete identity system for:
    • SNtial Technologies_a technology consulting firm.
    • Tabyat Partners_a medical software company.
  • .Oversaw the application of an identity system for:
    • Baker & McKenzie_a global law firm. Consisting of: print brochures, electronic deliverables, giveaway items, posters, display banners and other print pieces. via Zün Partners
  • .Designed a variety of direct mail pieces for:
    • Democratic Party_for the 2008 national elections. via Taylor Bruce Design

Draft/DRAFTFCB_Chicago
Digital Art Director. Jan. 2006 - Mar. 2007
Primary client was the United States Postal Service. Worked with a team of copywriters and art directors and reported to a creative director to retain the identity standards during the transition to the digital medium.

  • .Oversaw the maintenance and development of:
    • USPS_two internal websites using HTML, CSS and a CMS.
  • .Created the microsites for:
    • USPS_two separate sweepstakes in which they partnered with eBay then Hershey's. Incorporating: HTML, CSS, Flash, Javascript and 3D.
  • .Updated Flash banners and emails for:
    • Masterfoods_M&M account.
  • .Created template emails, flyers, site updates and new business prototypes for:
    • PACCAR_North & South America.
  • .Created new business proposals for:
    • Electronic Arts, Wal-Mart

Prudential Preferred Properties_Chicago
Lead Designer. April. 2002 - July. 2005

  • .Created:
    • Pamphlets, brochures, invitations, posters, ads and signage with innovative designs while maintaining identity standards. Logos for company offerings.
  • .Developed:
    • A redesign of the company's website which incorporated a more comprehensive version of their identity and a more inclusive site plan. Redesigned the property brochures and interface for the listing CDs the company used for home presentations.

IBM_eBusiness Innovation Center_Chicago
Associate Web Designer. Aug. 2000 - Aug. 2001
Designed and created web sites for external and internal clients. Produced interface concepts for marketing and sales demonstrations; worked with fellow designers to create multi-part demonstrations using Flash and HTML; conceptualized and produced name introductions in Flash for the Center's opening including a 90-second piece for Ed Paschke. Clients included: Steelcase, Manpower, Schmalbach-Lubeca and the Neo Futurists.